--- title: "Range review with shop-floor product data | GoTrack" description: "Pickups, put-backs and never-touched products per product and colour: an engagement signal for range reviews, alongside your sales data." url: https://gotrackgo.com/en/range-review language: en updated: 2026-11-08 publisher: GOTONOM Yazılım Teknolojileri A.Ş. --- # Bring shop-floor evidence to your range review A range review usually starts from sales. GoTrack adds what sales cannot show: the products shoppers keep picking up but do not buy, the colours they put back and the products nobody touches. ## What does GoTrack add to an assortment review? **An engagement signal per product and colour.** Pickups, hold time, put-backs and never-touched products show interest that never reached the till. Exported as CSV, it sits next to your sales data in the review. ## Signals for the review ### Picked up often Products that draw many hands: worth comparing with their sales. ### Put back Colours and styles that are considered, then left. ### Never touched Products that draw almost no interaction in a store. ## Good to know - **Not sales data:** GoTrack does not read POS; it adds the shelf side of the story. - **Share with brands:** product-level reports can be exported as CSV or PDF for suppliers. - **Per store and colour:** the same product can behave differently from store to store. ## Questions ### How does GoTrack help a range review? It adds the shelf to the sales figures: which products and colours are picked up, which are put back, which are never touched and which are compared with each other. GoTrack does not read POS data; join its exports with your sales to see both. ### Can GoTrack show whether sales went up? Not on its own. GoTrack measures what happens at the shelf — pickups, hold time and put-backs — and does not read POS data. To relate interest to sales, join GoTrack's CSV exports or webhook events with your own sales data. ### Can GoTrack send data to our ERP, loyalty or BI system? Yes, through webhooks and exports. Each product interaction can be sent to your endpoint as a webhook signed with HMAC-SHA256, and every report can be exported as CSV or PDF. There is no ready-made ERP, POS, loyalty or CRM connector. ### Which products does GoTrack work best with? Garments on racks and shelves, and shoe walls — products a shopper picks up to look at. A garment's size is not read from the image. ## Further reading - [Never-touched products: find them and act](https://gotrackgo.com/en/never-touched-products): Products that sit on the shelf and draw almost no pickups: how to find them per store and colour, the usual reasons, what to try first. - [Products compared together: cross-merchandising](https://gotrackgo.com/en/products-compared-together): Which products do shoppers weigh against each other? How pairs picked up one after the other inform placement, pairings and screen content. - [Shoe wall layout with pickup data](https://gotrackgo.com/en/shoe-wall-layout): Planning and testing a shoe wall with pickup data: which models are lifted, inspected and put back, by position and colour, and what to try moving. - [Product interaction analytics vs shelf recognition](https://gotrackgo.com/en/product-interaction-vs-shelf-recognition): Shelf image recognition checks stock, planograms and share of shelf. Product interaction analytics measures what shoppers do with products. ## Walk into your next range review with shelf data. We will show you the reports on products like yours. [Request a demo](https://gotrackgo.com/en/demo) · or write to info@gotonom.com --- GoTrack · by GOTONOM · https://gotrackgo.com/en/ · info@gotonom.com