Blog

Insights on retail AI, computer vision, and the future of physical store analytics.

How Fashion-Aware AI Changes Product Recognition

March 2026

Fashion-aware AI understands fashion attributes like color, texture, and silhouette, enabling accurate product matching that traditional CV models simply cannot achieve.

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Evidence Accumulation: Eliminating False Triggers

March 2026

How our evidence accumulation algorithm ensures that only genuine customer pickups trigger signage events, eliminating false positives with temporal confidence.

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From Pickup to Purchase: The Consideration Funnel

February 2026

Understanding the journey from when a customer picks up an item to when they decide to buy or return it. Data-driven insights into the physical consideration funnel.

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Multi-Tenant Architecture at Scale

February 2026

How GoTrack's multi-tenant architecture handles hundreds of stores and thousands of cameras while maintaining sub-second latency for every query.

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Rack Heatmaps: Optimizing Visual Merchandising

January 2026

Which rack positions drive the most engagement? Learn how heatmap data helps visual merchandisers make data-driven placement decisions.

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GoTrack vs Traditional RFID: A Comparison

January 2026

RFID tags are expensive and limited. Computer vision offers richer data, lower cost per SKU, and zero tagging overhead. Here's a detailed comparison.

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