Day by day
Which products drew hands, and at which hours of the event.
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Pop-up stores and events: real numbers for a short run
A pop-up or an event stand lasts days or weeks, and you still need to know what worked. GoTrack measures which products drew hands and when, and can make the stand's screen react to the product in hand.
Can GoTrack be used in a temporary store or at an event?
Yes: it needs cameras, a small store device and, if you want, a screen. It works offline, which suits venues with unreliable internet, and keeps no images of visitors by default; product events are sent when a connection is available.
What you learn
Product by product
Pickups, hold time and put-backs per product and colour.
Venue-proof
Recognition and screens keep running without internet.
Good to know
- Add your products before you open: in the panel, with a guided step.
- Screens are optional: measure only, or let the stand's screen react.
- Visitors are not identified: no face recognition, no images kept by default.
- Visitor counts are available on request.
Questions
Does GoTrack count people?
On request, yes. GoTrack's standard reports are about products: what shoppers pick up, hold and put back. For stores that also need visitor numbers, GoTrack can count visitors with the same cameras, anonymously and without face recognition; it is set up per project.
Does GoTrack record camera footage?
Not by default: each analysed frame is discarded. If debug recording is switched on, the files stay on the store device and are deleted after 30 days by default. The only image that reaches the product catalogue is one an authorised user deliberately adds as a product photo.
What happens if the store's internet goes down?
Recognition, screens and event recording carry on in the store. Screens play their stored content, and events wait on the device and are sent with their real times when the connection returns.
What do we need to start with GoTrack?
Cameras that see the shelves (standard IP or USB), a small device in the store that processes the images, and an internet connection for the panel and reports. Screens are optional. The panel is used from a web browser.
Planning a pop-up or a stand?
Tell us about it and we will show you what GoTrack would measure.
or write to info@gotonom.com